Hard Rock International and Seminole Gaming
Debut Online Social Games
Social Games Entertain Players from Any Computer or Mobile Device
Hollywood, Fla. – February 5, 2018 – Today, Hard Rock International and Seminole Gaming, both owned by the Seminole Tribe of Florida, announce the launch of online social games. The new games feature Hard Rock and Seminole Casino branded versions of what industry insiders call “social” games, as payment is not required to enjoy the basic games and only "virtual" credits are awarded as prizes.
The Hard Rock and Seminole Casino social games were developed as part of a contract with Greentube Internet Entertainment Solutions, a subsidiary of Novomatic Group, one of the world’s largest producers and operators of gaming technologies. The games will run on the Greentube Pro platform and will be available in both desktop and mobile versions.
“Continual customer engagement is important to casino operators who can maximize marketing opportunities as part of the social games,” said Kresimir Spajic, senior vice president of online gaming for Hard Rock International and Seminole Gaming. “We are constantly looking for opportunities to increase and deepen brand affiliation among Hard Rock’s millions of loyal fans around the world and we are excited to bring them these new games, which will also allow us to unite the online and offline experiences that the Hard Rock brand offers.”
The social games website, www.hardrocksocialcasino.com, for Hard Rock Casinos is designed to reflect the Hard Rock brand and allows players to link to their favorite Hard Rock Casinos in the United States. Free games include social versions of popular slot machines and table games, such as blackjack and roulette. Players also have the option of linking their social games play to their Hard Rock Wild Card rewards account or linking to other Hard Rock properties’ rewards programs to earn more points for merchandise or casino dining rewards and other prizes and gifts.
The social games website for Seminole Casinos is located at www.seminolesocialcasino.com and offers social games that mirror slot machines and table games, with tournament play and high limit room options available. Players link to their favorite Seminole Casinos in Hollywood, Coconut Creek, Immokalee or Brighton. They can play as guests or complete an easy registration process.
“We partnered with Seminole Gaming and Hard Rock International because of their desire to provide one-of-a-kind experiences for each of their properties,” said Thomas Graf, CEO of Greentube. “This project has brought Greentube Pro to the next level in meeting the demands of a very competitive market, with new functions and features that enhance and maintain our leadership position. We will work on it well into 2018.”
Spajic echoed the potential for the new enterprise to rapidly improve and expand, as more games and entertainment options are added.
“Social games have a huge future potential for casino companies like Hard Rock International and Seminole Gaming, and the launch is only just the beginning of many more games to come,” Spajic.
For additional information on Hard Rock International, please visit www.hardrock.com.
About Hard Rock International
With venues in 74 countries, including 179 cafes, 24 hotels and 11 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world's greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. HRI owns the global trademark for all Hard Rock brands. The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company’s two most successful Hotel and Casino properties in Tampa and Hollywood, FL., both owned and operated by HRI parent company The Seminole Tribe of Florida, as well as other exciting locations including Bali, Cancun, Ibiza, Las Vegas, and San Diego. Upcoming new Hard Rock Cafe locations include Managua, Cairo, Wroclaw and Chengdu. New Hard Rock hotel, casino or hotel-casino projects include Atlanta, Atlantic City, Berlin, Budapest, London, Los Cabos, Maldives, New York City, Ottawa, Dalian and Haikou in China. For more information on Hard Rock International, visit www.hardrock.com.
About Seminole Gaming
Seminole Gaming operates seven Florida casinos for the Seminole Tribe of Florida, including the Seminole Hard Rock Hotels & Casinos in Tampa and Hollywood, Fla. Seminole Gaming has long been recognized for its industry innovations and success. It was the first Indian Tribe in North America to open a high-stakes bingo hall and casino, which debuted in 1979 and became the forerunner of the Indian Gaming movement.
Greentube Internet Entertainment Solutions, the global interactive unit of NOVOMATIC, is a leading developer and supplier of iGaming solutions. Greentube is a wholly-owned subsidiary of the NOVOMATIC Group, one of the biggest producers and operators of gaming technologies and one of the largest integrated gaming companies in the world. Greentube’s industry leading Omni-channel technology allows the convergence of online, mobile and land-based games. The well-diversified product portfolio includes Classic Slots, Table Games, Live Dealer Gaming, AWP Reloaded Slots, Server-Based Gaming, Social Casino Gaming, Bingo and more. www.greentube.com
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